Fashion Avenue by Bond No 9

Bond No 9 · 2003 · feminine · EDP

Fashion Avenue

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Notes

Top

Concentration

Eau de Parfum

Standard modern strength, roughly 15 to 20 percent aromatic oils. All-day wear with moderate projection. The default for most contemporary designer and niche releases.

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Community take

Consider trying it first, as opinions are mixed on its sweetness and longevity.

Fashion Avenue by Bond No 9 is described as a fresh and floral fragrance with a sweet and powdery character. Users often note the prominent mimosa and ylang-ylang notes, which give it a bright and uplifting quality. While some enthusiasts appreciate its unique blend and versatility for spring and summer wear, others find it too sweet or synthetic, leading to a divided opinion. It is commonly recommended for daytime use and casual outings, but some feel it lacks depth due to the absence of distinct heart and base notes.

What people praise

  • Bright and uplifting floral notes
  • Great for spring and summer
  • Versatile for casual wear

Common complaints

  • Can be overly sweet for some
  • Lacks depth and complexity
  • Synthetic quality noted by some users

· AI generated · Generated Jun 26, 2026 · synthesized from Reddit, Fragrantica, and forum reviews

Longevity

5.0 / 10 (hours)

varies a lot

Projection

5.0 / 10

varies a lot

LongevityLasts around five hours on skin before fading away. You'll want to reapply after a few hours.

ProjectionAn arm's-length cloud at first, then settles in closer as the day goes on.

Perfumer

Robertet